So why is Germany discriminating people so much?!

Hello dear Reader,

I want to share a message from someone in Düsseldorf with you. A person who wrote to me because she is a stranger in Germany, highly professional and deeply frustrated:

“So why is Germany discriminating people so much?! I know for a fact in technology & design & advertising age discrimination is MASSIVE! Like I wrote – after being killer CD for 14 years in NYC advertising world & getting over 37 international awards – I rather be unemployed  in Germany for these reasons.

I sent few CVs out but they never got back to me so now my masters done with honors & fantastic skills and experiences are just going to hell, but I don’t want to be discriminated  by Germans for my age or looks. I think they don’t even employ anywhere people above 40 anyways in Düsseldorf:(

Diane” (Name changed)

I get messages like these every day. Maybe you felt similar at some point in your jobhunt? Then please read my reply to Diane. I hope it will help her – and help you Chris.

Dear Diane,

I could write a book about the mindset of German HR and how it holds us back. As a matter of fact, I did:

At the same time: There are also assumptions on the side of the jobseeker that are not helpful. You have a lot of achievements and you are right to be proud. But in your text I was missing one information: What exactly has the employer to gain from hiring you?

I have been running my own business for more than 25 years. A really good employer will judge you by one criteria only: “How does hiring her help me achieve my goals?”

You talk about your education and the recognition you got as a professional. But none of that answers the question: “How exactly will you solve my biggest problem?”

If you want to break into the German jobmarket, this is my tip: Listen.

Ask your friends what is going on in their companies. Ask them what they are struggling with the most. Then offer them a solution. That’s your way into the German jobmarket, Diane.

Never try to interest an employer in you. Instead be interested in solving the employers biggest problem.

What if you don’t know enough people in German companies? Use the help of someone who does. I will be happy to introduce you to managers in my network: Please feel free to book a coaching session at

I wish you success.

Chris Pyak
Managing Director
Immigrant Spirit GmbH

PS: You don’t get job interviews? Read my new book “How To Win Jobs & Influence Germans“.

Please share with a friend.